<?xml version="1.0" encoding="utf-8"?>
<feed xmlns="http://www.w3.org/2005/Atom">
   <title>Media Revolutions</title>
   <link rel="alternate" type="text/html" href="http://www.mediarevolutions.org/" />
   <link rel="self" type="application/atom+xml" href="http://www.mediarevolutions.org/atom.xml" />
   <id>tag:,2008:/4</id>
   <updated>2008-09-14T16:39:57Z</updated>
   
   <generator uri="http://www.sixapart.com/movabletype/">Movable Type 3.32</generator>

<entry>
   <title>Oncofertility Short Documentary Series</title>
   <link rel="alternate" type="text/html" href="http://www.mediarevolutions.org/2008/09/oncofertility_short_documentar.html" />
   <id>tag:www.mediarevolutions.org,2008://4.87</id>
   
   <published>2008-09-14T16:33:33Z</published>
   <updated>2008-09-14T16:39:57Z</updated>
   
   <summary>This summer I served as Producer on a pilot project at Northwestern called the Oncofertility Communications Initiative (OCI). The OCI&apos;s goals were to produce a short documentary series about cancer patients and the challenges they have faced related to having...</summary>
   <author>
      <name>Sean Zehnder</name>
      <uri>http://www.seanzehnder.com</uri>
   </author>
         <category term="Design" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://www.mediarevolutions.org/">
      <![CDATA[This summer I served as Producer on a pilot project at Northwestern called the Oncofertility Communications Initiative (OCI).  The OCI's goals were to produce a short documentary series about cancer patients and the challenges they have faced related to having children.  

The videos are now available for viewing or download from <a href="http://oncofertility.northwestern.edu/for-patients/videos">http://oncofertility.northwestern.edu/for-patients/videos</a>

I have enjoyed the project immensely, and am very proud of the pieces that our filmmakers Uji Films and Kartemquin Films have produced.]]>
      
   </content>
</entry>
<entry>
   <title>Socialesque, LLC</title>
   <link rel="alternate" type="text/html" href="http://www.mediarevolutions.org/2008/03/socialesque_llc.html" />
   <id>tag:www.mediarevolutions.org,2008://4.86</id>
   
   <published>2008-03-13T20:40:05Z</published>
   <updated>2008-03-13T20:51:28Z</updated>
   
   <summary>A little shameless self-promotion here... I recently started a company called Socialesque with an old friend and fellow Media Revolutions Project member, Varun Nayak. At Socialesque, we&apos;ve developed a rather unique mix of tools to help marketers track user and...</summary>
   <author>
      <name>Sean Zehnder</name>
      <uri>http://www.seanzehnder.com</uri>
   </author>
         <category term="Social Networks" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://www.mediarevolutions.org/">
      <![CDATA[A little shameless self-promotion here... 

I recently started a company called Socialesque with an old friend and fellow Media Revolutions Project member, Varun Nayak.

At Socialesque, we've developed a rather unique mix of tools to help marketers track user and social network behaviors for their new-media advertising campaigns.

Our tools currently extract rich behavioral data from web 2.0 content, as well as aggregate statistics about how content is passed among friends via popular social networking sites like Facebook, Orkut, MySpace, Bebo, etc.  The combination of behavioral and social network analytics turns out to be a really potent combination for tracking ROI in online ad campaigns.  (hopefully others will think so too!)

We're making great headway in our development, so drop us a line if you're interested in more information.

<a href="http://www.socialesque.com">www.socialesque.com</a>]]>
      
   </content>
</entry>
<entry>
   <title>Mmmmmm...Raw Eggs!</title>
   <link rel="alternate" type="text/html" href="http://www.mediarevolutions.org/2007/12/mmmmmmraw_eggs.html" />
   <id>tag:www.mediarevolutions.org,2007://4.84</id>
   
   <published>2007-12-17T20:13:55Z</published>
   <updated>2007-12-28T14:47:10Z</updated>
   
   <summary>Ever had homemade egg nog? I did once. At a party in college. We were scared of it, and sipped on it politely until we could make our way one by one to the bathroom and flush it away. Since...</summary>
   <author>
      <name>Emily Zehnder</name>
      
   </author>
         <category term="Cooking" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://www.mediarevolutions.org/">
      Ever had homemade egg nog? I did once. At a party in college. We were scared of it, and sipped on it politely until we could make our way one by one to the bathroom and flush it away.

Since then, I&apos;ve been more than happy with the supermarket stuff, particularly with the advent of the reduced-fat variety. But during last weekend&apos;s big snow, we were pretty well in for the evening by 3 in the afternoon. Four Christmas movies in hand and Thai food on the way, we needed that special something to take that mid-December evening over the top.

So I separated four eggs, and whisked the yolks together with 1/3 cup of sugar until they turned lighter in color, and got fluffy. Then I added 4 cups skim milk, 1 cup cream and about 1/2 cup of good ol&apos; Kentucky bourbon. That mixture went into the fridge while I cleaned the hell out of my mixing bowl and spatula. Then the egg whites got beaten with 1 tablespoon of sugar, and I folded the stiff whites in with the yolk mixture. 

I left it alone for a good hour, and the whites had created a foam on the top so the whole thing tasted like a milkshake. Mmmm. And so easy.
      
   </content>
</entry>
<entry>
   <title>Everybody Happy? Part 1</title>
   <link rel="alternate" type="text/html" href="http://www.mediarevolutions.org/2007/12/everybody_happy_part_1.html" />
   <id>tag:www.mediarevolutions.org,2007://4.83</id>
   
   <published>2007-12-17T19:36:02Z</published>
   <updated>2007-12-18T14:28:01Z</updated>
   
   <summary>The Barefoot Contessa says not to bother cooking for people you don&apos;t absolutely love. I&apos;m beginning to understand why. The idea is that if you really love someone, you can forgive them for their dietary eccentricities or not wanting to...</summary>
   <author>
      <name>Emily Zehnder</name>
      
   </author>
         <category term="Cooking" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://www.mediarevolutions.org/">
      The Barefoot Contessa says not to bother cooking for people you don&apos;t absolutely love. I&apos;m beginning to understand why. The idea is that if you really love someone, you can forgive them for their dietary eccentricities or not wanting to taste things they don&apos;t think they like. We&apos;ll see.

This year, I&apos;ve been given free reign to cook Christmas dinner at my mother&apos;s house. But it&apos;s not as free or as simple as it sounds. Not only does my mother not like to cook, she&apos;s not fond of messes in her kitchen. And she and my stepfather aren&apos;t big on leftovers. She also hates to buy spices she&apos;s not sure she&apos;ll use again. But in the name of creating one of those really fantastic holiday memories, I decided to make it work. 

I was full of ideas. How about a green vegetable sauteed with some toasted almond slivers, a really tasty salad? Maybe we could forget the turkey altogether and have a standing rib roast, wash it down with some holiday cocktail and finish it all of with creme brulee or a croissant bread pudding?

It&apos;s like I pulled out a shot gun. No turkey?! So my husband is dealing with the bird. He likes to do it - and frankly, no matter how good I get at making other things, his turkeys are still tastier than mine. 

That left me with some sides, and started making suggestions for things we could cut out in favor or new flavor combos. Who needs another crock of stuffing and mashed potatoes? Turns out: Everyone.

I decided to let my mother and husband each make one of those, and I could turn my attention to a vegetable tian, with tomatoes, potatoes, zucchini, onions and gruyere. Maybe something simple with a green vegetable, some thyme popovers and an exciting dessert...But my mother had to have a pumpkin pie, and when I called my uncle to see what his favorite dish is --- turns out to be green bean casserole. 

So Mom is going to have to make due with a pumpkin banana mousse tart, and Uncle John will get a from-scratch casserole with fresh green beans and panko-crusted onions. And I&apos;m sticking to my guns on the vegetable tian and popovers. There WILL be new dishes at the table! Too bad it just means more food. But we&apos;ll stuff ourselves in the name of progress and I&apos;ll report back.
      
   </content>
</entry>
<entry>
   <title>NodeBox - amazing open source scriptable graphics application</title>
   <link rel="alternate" type="text/html" href="http://www.mediarevolutions.org/2007/12/nodebox_amazing_open_source_sc.html" />
   <id>tag:www.mediarevolutions.org,2007://4.82</id>
   
   <published>2007-12-05T16:49:44Z</published>
   <updated>2007-12-05T17:04:34Z</updated>
   
   <summary>NodeBox is an amazing open source visualization tool for Mac OS X. It is basically a scriptable graphics tool, so you can draw things by using a really simple python code editor that&apos;s built into the app. One of my...</summary>
   <author>
      <name>Sean Zehnder</name>
      <uri>http://www.seanzehnder.com</uri>
   </author>
         <category term="Design" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Social Networks" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://www.mediarevolutions.org/">
      <![CDATA[<a href="http://nodebox.net">NodeBox</a> is an amazing open source visualization tool for Mac OS X. It is basically a scriptable graphics tool, so you can draw things by using a really simple python code editor that's built into the app.

<a href="http://www.box.net/shared/p7l56qgk0o">One of my favorite scripts</a>  uses the <a href="http://nodebox.net/code/index.php/Web">Web library</a> to draw a graph of the hyperlinks between sites.  It is rather basic in terms of its spidering capabilities, but I still think it has a heckuva lot of wow-factor.

The following hyperlink graph is actually for mediarevolutions.org (with a depth=3):

<img alt="nodebox_hyperlink_mediarevolutions_dot_org.png" src="http://www.mediarevolutions.org/images/nodebox_hyperlink_mediarevolutions_dot_org.png" width="882" height="729" />
]]>
      
   </content>
</entry>
<entry>
   <title>Bad Ideas</title>
   <link rel="alternate" type="text/html" href="http://www.mediarevolutions.org/2007/11/bad_ideas.html" />
   <id>tag:www.mediarevolutions.org,2007://4.80</id>
   
   <published>2007-11-30T06:05:41Z</published>
   <updated>2007-11-30T07:40:12Z</updated>
   
   <summary>From the NYT: Facebook keeps tweaking its new Beacon advertising program, which tracks users’ actions on sites other than Facebook. The program sparked a petition from MoveOn.org Civic Action that has won the support of 50,000 Facebook users. Facebook introduced...</summary>
   <author>
      <name>Jason Gallo</name>
      <uri>http://www.jason-gallo.com</uri>
   </author>
         <category term="Industry" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://www.mediarevolutions.org/">
      <![CDATA[From the <a href="http://bits.blogs.nytimes.com/2007/11/29/the-evolution-of-facebooks-beacon/">NYT</a>:

<blockquote>Facebook keeps tweaking its new Beacon advertising program, which tracks users’ actions on sites other than Facebook. The program sparked a petition from MoveOn.org Civic Action that has won the support of 50,000 Facebook users. Facebook introduced a new version of the Beacon alert box on Thursday that still lacks an easy way to avoid participating.</blockquote>

Unsurprisingly, Facebook <a href="http://bits.blogs.nytimes.com/2007/11/29/the-evolution-of-facebooks-beacon/">has backed off</a> its initial enthusiastic support for Beacon.

<blockquote>Late yesterday the company made an important change, saying that it would not send messages about users’ Internet activities without getting explicit approval each time.
</blockquote>

So what's the hubub all about? Beacon tracks users' online purchases, like many other sites, but then sends an update to friends in the user's Facebook network. I see all kinds of geeky reasons why someone might find this a cool service -- keeping track of your pals' book purchases or DVD consumption. But you can already do that through other services, provided your friends have chosen to share their wish list, or movie queue, or purchase history. However, those are opt-in services while Beacon offers a per-purchase opt-out pop-up option. Annoying, to be sure. I'm sure people don't mind sharing some innocuous purchases with their social networking pals, as they see fit, but certainly not all. It seems that it would have been much easier to provide users with a preference pane that allows for permissions to be set on an opt-in basis. 

However, according to Facebook vice president, Chamath Palihapitiya, the company has no plan to offer a universal opt-out service, instead sticking users with the option of having to individually approve sharing each purchase or drop the service all together. While this stance certainly will appeal to the advertisers, it caries with it the risk of driving away users needlessly. 

<blockquote>
Two privacy groups said this week that they were preparing to file privacy complaints about the system with the Federal Trade Commission. Among online merchants, Overstock.com has decided to stop running Facebook’s Beacon program on its site until it becomes an opt-in program.</blockquote>

While this may be small beans, and the Beacon program will probably continue as a Facebook feature, what I can guarantee will happen is that enterprising users will create patches, plugins, cracks, or entirely new services to disable, alter, circumvent, or abandon the Beacon program. Users will always adapt and will jump ship the moment another free social networking service pops up that offers better array of services or constellation of privacy settings. Perhaps one of the new programs that arise from the Beacon flap will be the next big thing, that is until another next big thing comes along.

Oh, an another thing that users love is being condescended to -- even if the sentiment is true.

<blockquote>“Isn’t this community getting a little hypocritical?” said Chad Stoller, director of emerging platforms at Organic, a digital advertising agency. “Now, all of a sudden, they don’t want to share something?”</blockquote>


]]>
      
   </content>
</entry>
<entry>
   <title>Old-South Style</title>
   <link rel="alternate" type="text/html" href="http://www.mediarevolutions.org/2007/11/old-south_style.html" />
   <id>tag:www.mediarevolutions.org,2007://4.79</id>
   
   <published>2007-11-29T17:56:49Z</published>
   <updated>2007-11-29T20:41:32Z</updated>
   
   <summary>Being from Kentucky, I take a lot of crap about the stereotypical Southern food: chitlin&apos;s, casseroles and so-called &quot;salads&quot; that don&apos;t seem to contain vegetables. For years, I&apos;ve apologized. But after spending a few days with my Southern family over...</summary>
   <author>
      <name>Emily Zehnder</name>
      
   </author>
         <category term="Cooking" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://www.mediarevolutions.org/">
      Being from Kentucky, I take a lot of crap about the stereotypical Southern food: chitlin&apos;s, casseroles and so-called &quot;salads&quot; that don&apos;t seem to contain vegetables. For years, I&apos;ve apologized.

But after spending a few days with my Southern family over Thanksgiving, it finally dawned on me: they&apos;re delicious. And the part that appeals to the budding cook in me - they&apos;re easy.

I had a lot of fun looking over old church cookbooks, packed with recipes for things like Coca-Cola cake and strawberry sour cream salad. Not everyone is ready for those. 

But try this one on for size:

Aunt Janice&apos;s Cranberry Salad
1 can whole cranberry salad
1 c. sugar
1 packet cranberry gelatin
1 c. water
1 can pineapples, diced
14 large marshmallows (thank me later)
1 c. chopped walnuts

Dissolve gelatin in water on the stove, add sugar and marshmallows. Stir vigilantly until it&apos;s all dissolved. Add pineapples, canned sauce and walnuts. Pour into a casserole dish and allow to gel. Overnight is best.

This was the best cranberry saald I&apos;d ever had, and I&apos;m one of those lunatics who likes the canned gel stuff.

For my part, I tried a recipe for green bean casserole, with fresh beans, beschamel sauce, sauteed mushrooms and panko-crusted onions. I got it from Alton Brown on the Food Network:
http://www.foodnetwork.com/food/recipes/recipe/0,,FOOD_9936_81503,00.html.

Funny that even with the half and half in the beschamel, it still winds up being lower-calorie than the processed version, due to lack of those horrible French onion things.

The recipe calls for a cast-iron skillet, but I made do without one. I know, what kind of Southerner am I? And yes, you really need Panko bread crumbs. 


      
   </content>
</entry>
<entry>
   <title>A treasure chest of Visualizations</title>
   <link rel="alternate" type="text/html" href="http://www.mediarevolutions.org/2007/11/a_treasure_chest_of_visualizat.html" />
   <id>tag:www.mediarevolutions.org,2007://4.78</id>
   
   <published>2007-11-28T15:47:55Z</published>
   <updated>2007-11-28T16:08:25Z</updated>
   
   <summary>Manuel Lima a designer at Parsons School of Design, New York created this site as part of his MFA program. It has a ton of links to some really cool visualizations from Art to Social Networks and Transportation Systems to...</summary>
   <author>
      <name>Kris Singleton</name>
      <uri>http://www.ksingleton.com/</uri>
   </author>
   
   
   <content type="html" xml:lang="en" xml:base="http://www.mediarevolutions.org/">
      <![CDATA[Manuel Lima a designer at Parsons School of Design, New York created this site as part of his MFA program.  It has a ton of links to some really cool visualizations from Art to Social Networks and Transportation Systems to Computer Networks.

<a href="http://www.visualcomplexity.com/vc/">Check it out http://www.visualcomplexity.com/vc/</a>]]>
      
   </content>
</entry>
<entry>
   <title>Saturday Night Artistic Outing</title>
   <link rel="alternate" type="text/html" href="http://www.mediarevolutions.org/2007/11/saturday_night_artistic_outing.html" />
   <id>tag:www.mediarevolutions.org,2007://4.77</id>
   
   <published>2007-11-16T18:08:59Z</published>
   <updated>2007-11-16T18:12:01Z</updated>
   
   <summary>A little shameless self promotion. Also check out http://selectmediafestival.org/2007/ this weekend. Juan Angel Chavez has built this totally kick ass giant robot. It&apos;s gorgeous!!...</summary>
   <author>
      <name>Michael Pajon</name>
      
   </author>
         <category term="Artistic outings" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://www.mediarevolutions.org/">
      <![CDATA[A little shameless self promotion.  

<img alt="get-attachment.jpg" src="http://www.mediarevolutions.org/get-attachment.jpg" width="427" height="650" />


Also check out http://selectmediafestival.org/2007/ this weekend.

Juan Angel Chavez has built this totally kick ass giant robot.  It's gorgeous!!]]>
      
   </content>
</entry>
<entry>
   <title>New Documentary by our own Mike Graziano</title>
   <link rel="alternate" type="text/html" href="http://www.mediarevolutions.org/2007/11/new_documentary_by_our_own_mik.html" />
   <id>tag:www.mediarevolutions.org,2007://4.76</id>
   
   <published>2007-11-12T23:24:59Z</published>
   <updated>2007-11-13T00:26:16Z</updated>
   
   <summary>&quot;You Should Know ... DJ Colette&quot; Documentary by Uji Films (Michael Graziano and Ernie Park) via Chicago Magazine...</summary>
   <author>
      <name>Sean Zehnder</name>
      <uri>http://www.seanzehnder.com</uri>
   </author>
         <category term="Documentary" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://www.mediarevolutions.org/">
      <![CDATA["You Should Know ... DJ Colette"
Documentary by <a href="http://www.ujifilms.com/">Uji Films</a> (Michael Graziano and Ernie Park)
<embed src="http://services.brightcove.com/services/viewer/federated_f8/1078599922" bgcolor="#FFFFFF" flashVars="videoId=1299131479&playerId=1078599922&viewerSecureGatewayURL=https://services.brightcove.com/services/amfgateway&servicesURL=http://services.brightcove.com/services&cdnURL=http://admin.brightcove.com&domain=embed&autoStart=false&" base="http://admin.brightcove.com" name="flashObj" width="486" height="412" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed>

via <a href="http://www.chicagomag.com/Chicago-Magazine/December-2007/You-Should-Know-DJ-Colette/">Chicago Magazine</a>]]>
      
   </content>
</entry>
<entry>
   <title>NewsGaming.... new media political cartoons?</title>
   <link rel="alternate" type="text/html" href="http://www.mediarevolutions.org/2007/11/newsgaming_new_media_political.html" />
   <id>tag:www.mediarevolutions.org,2007://4.75</id>
   
   <published>2007-11-12T20:09:49Z</published>
   <updated>2007-11-12T20:17:50Z</updated>
   
   <summary>Madrid An interesting new form of political commentary.... [NewsGaming.com]...</summary>
   <author>
      <name>Sean Zehnder</name>
      <uri>http://www.seanzehnder.com</uri>
   </author>
         <category term="News Media" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Political Media" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://www.mediarevolutions.org/">
      <![CDATA[<a href="http://www.newsgaming.com/games/madrid/">Madrid<br/><img alt="newsgaming%20-%20madrid.png" src="http://www.mediarevolutions.org/images/newsgaming%20-%20madrid.png" width="500" /></a>

An interesting new form of political commentary....
[<a href="http://www.newsgaming.com">NewsGaming.com</a>]
]]>
      
   </content>
</entry>
<entry>
   <title>one anthropologist&apos;s notion of progress</title>
   <link rel="alternate" type="text/html" href="http://www.mediarevolutions.org/2007/11/one_anthropologists_notion_of.html" />
   <id>tag:www.mediarevolutions.org,2007://4.74</id>
   
   <published>2007-11-12T17:13:08Z</published>
   <updated>2007-11-12T17:21:56Z</updated>
   
   <summary>What makes a steel ax superior to a stone ax is not that the first one is better made than the second. They are equally well made, but steel is quite different than stone. In the same way we may...</summary>
   <author>
      <name>Sean Zehnder</name>
      <uri>http://www.seanzehnder.com</uri>
   </author>
         <category term="Quotable" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://www.mediarevolutions.org/">
      <![CDATA[<blockquote><i>What makes a steel ax superior to a stone ax is not that the first one is better made than the second.  They are equally well made, but steel is quite different than stone.  In the same way we may be able to show that the same logical processes operate in this myth as in science, and that man has always been thinking equally well; the impoverishment lies, not in an alleged progress of man's mind, but in the discovery of new areas to which he might apply its unchanged and unchanging powers</i> (p. 230).</blockquote>

Levi-Strauss, Claude (1977).  <i>Structural Anthropology</i>, v. 1.  Harmondsworth: Penguin.]]>
      
   </content>
</entry>
<entry>
   <title>Instanced Game Worlds and the Personal Universe</title>
   <link rel="alternate" type="text/html" href="http://www.mediarevolutions.org/2007/11/instanced_game_worlds_and_the.html" />
   <id>tag:www.mediarevolutions.org,2007://4.67</id>
   
   <published>2007-11-09T22:13:22Z</published>
   <updated>2007-11-11T16:21:03Z</updated>
   
   <summary>At first this thread starts as an exploration of a relatively simple dynamic in many massively multiplayer online games: instancing. Quickly, however, I find myself toying with the idea that we&apos;re in the midst of a big shift in the...</summary>
   <author>
      <name>Sean Zehnder</name>
      <uri>http://www.seanzehnder.com</uri>
   </author>
         <category term="Half-Baked" scheme="http://www.sixapart.com/ns/types#category" />
   
   <category term="36" label="MMOG" scheme="http://www.sixapart.com/ns/types#tag" />
   <category term="38" label="Second Life" scheme="http://www.sixapart.com/ns/types#tag" />
   <category term="40" label="Subjective Experience" scheme="http://www.sixapart.com/ns/types#tag" />
   <category term="34" label="World of Warcraft" scheme="http://www.sixapart.com/ns/types#tag" />
   
   <content type="html" xml:lang="en" xml:base="http://www.mediarevolutions.org/">
      At first this thread starts as an exploration of a relatively simple dynamic in many massively multiplayer online games: instancing.  Quickly, however, I find myself toying with the idea that we&apos;re in the midst of a big shift in the experience and idea of history -- a shift in the way that we construct and transmit new myths for an interactive media era.  Bear with me...
      <![CDATA[Instance-based quests in many MMOG's, or instancing, refers to a dynamic where individual players or finite groups of players branch off to play a given quest, possibly at the same time that other players or groups of players do the same thing.  In many MMOG's, the player starts in a common area where any other user who is currently logged-in to the same server (or shard) can be seen.  From these common areas, the players will venture off to undertake quests or challenges in different parts of the virtual world.  Were it not for instancing, the actions of one player on one of these quests would change the game world for all other users.  Consider, for example, that a group of players embarks on a quest to slay a powerful dragon nested on top of a mountain some distance from the city center.  Should this group be successful in their quest, the dragon would be dead and all of its loot would be divided among the various members of the group.  If another user or group decided to embark on the same quest, would they encounter the carcass of the dragon and an empty treasure chamber, or would they also have the opportunity to slay the dragon and gather the loot?

In a game that employs instancing, all players have the opportunity to experience these challenges.  The quest designer is in some ways like a designer of a roller-coaster, an architect, an urban planner, an interface designer, and an author.  The designer typically has to consider a compelling backstory for all non-player characters and places, the overall length of a quest, the things that a player could or should collect in order to complete the challenge, and in general, must balance open-ended exploration with careful direction of the player toward a climactic resolution.  

The instanced quest, therefore, is repeatable and unique (to some extent) each time it is played.  Some aspects of the experience, including the stories that people could tell after the experience would be common, but the actual unfolding of events and much of the state of the players' characters and the quest-world itself will vary across instances.  In this way, it could be said that instanced quests are shared personal experiences where history and the narrative of experience are not-common, yet similar.

----

"This takes the coincident squares idea of 21⁄2D worlds and converts it to that of coincident planes. You step through such a plane, and you’re transported to a self-contained mini-world beyond. The idea is extended, however, by allowing multiple copies of the mini-world to exist. One group of players will go through into their own, private instantiation of the area – an instantiation that will disappear when they leave but which can never be accessed by other players. The next group of players will be taken to their own replica of the area instead. Thus, instances can be regarded as sharded zones of a virtual world. 

Instances allow players to access popular content without spoiling the experience for each other, and they mean the content can be fine-tuned for groups of particular sizes. Their disadvantage is that nothing that goes on within an instance can have any effect on the virtual world beyond, in the same way that nothing that goes on in one shard can affect what goes on in another. It can do so at an individual level (allowing you to go somewhere you couldn’t before, for example), but any global effects are likely to be short-lived. Nevertheless, on the whole players approve of the idea of instances and expect them, probably to the point that even if a new virtual world had so much readily-accessible content that it didn’t need to limit access they would still be surprised if it didn’t have instances. "

excerpt from Bartle, R. A. (2007).  Making Places.  

----

The way I like to think of it is, the user maintains state in one way and the system maintains state in another way.  We retain memories of our experiences in story form, because the events, changes to the virtual world's state -- the things we saw and did -- happened in time, and the way this unfolded was totally unique for all users.  It's the same in a face-to-face conversation.  There are ways that we check-in with each other during conversations to ensure that we're on the same page, but our individual recollections of a conversation or events in time -- even for shared moments or events -- are inherently personal.

When shared experience is instanced, choosing the people with whom to 'truly' share experience becomes much more important, right?  

-----

"Virilio: No. The body is extremely important to me, because it is a planet. For instance, if you compare Earth and an astronomer, you will see that the man is a planet. There is a very interesting Jewish proverb that says: "If you save one man, you save the world: That's a reverse version of the idea of the Messiah: one man can save the world, but to save a man is to save the world. The world and man are identical. ...

You are a universe, and so am I; we are four universes here. And there are millions of others around us. Thus the body is not simply the combination of dance, muscles, body-building, strength and sex: it is a universe."

(quoted in Wilson, 2007)

----

In instanced-based shared experience, the body (or avatar) bears important markings of a player's experience.  The player/character's skill level, inventory, clothing, and wealth all mark the player.  At a macro level, a player could appear more/less experienced based on these marking on their character/avatar.  At micro level, particular items in a player's possession can indicate the completion of specific quests or challenges.  On occasion, these markings on a fellow player may even indicate an unexplored area of the world, or a quest yet to be undertaken.  Wearable loot, if you will, can be an extremely important social indicator of personal or shared personal experience.

But even those markings of experience that are not wearable end up tied to the player.  Statistics boards, skill points, censures for inappropriate behavior... it is ultimately one subjectivity held accountable for its own actions and experiences.

----

You can't step in the same (virtual) river twice, as they say.

----

What will History look like when our point of view was silently recorded?  What will teaching History entail when one can't be specific about the events because a single "event" happened differently across each of its instances?

What about the new myths that we're creating?

"Odysseus went into a cave where he met a giant Cyclops with a terrible temper..." [what happened next? which time?]

----

Perhaps, as Holland Cotter puts it in today's NY Times, "Art is Brief.  You have to be there."

<b>References</b>

Bartle, R. A. (2007).  Making Places.  [Pre-press article distributed by the author.]

Cotter, H. (2007).  Art is Brief.  You Just Have to Be There.  Weekend Arts, New York Times, Friday, November 9, 2007.

Wilson, L. Cyberwar, God, and Television: Interview with Paul Virilio.  Available at www.ctheory.net/articles.aspx?id=62.

]]>
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<entry>
   <title>What does Google&apos;s Open Handset Alliance announcement tell us about iPhone third-party apps?</title>
   <link rel="alternate" type="text/html" href="http://www.mediarevolutions.org/2007/11/what_does_googles_open_handset.html" />
   <id>tag:www.mediarevolutions.org,2007://4.73</id>
   
   <published>2007-11-06T19:48:26Z</published>
   <updated>2007-11-06T20:40:57Z</updated>
   
   <summary>&quot;It&apos;s hilarious to hear all of the big wireless companies speaking about open platforms and software. Good for Google....</summary>
   <author>
      <name>Varun Nayak</name>
      <uri>http://technfinance.blogspot.com/</uri>
   </author>
         <category term="Industry" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://www.mediarevolutions.org/">
      &quot;It&apos;s hilarious to hear all of the big wireless companies speaking about open platforms and software. Good for Google.


      <![CDATA[This announcement and the focus on open platforms make me think back to Apple's recent, seemingly rushed announcement that it will finally be supporting third-party apps on the iPhone. If Apple had made that announcement after Google made this one, it would have fallen very flat. By announcing beforehand, they were able to tell an "open platform" story while they still had the whole stage to themselves. Did Apple announce iPhone third-party apps as an aside in their "Hot News" column (instead of on Steve Jobs' home court, a conference keynote) in order to get the news out fast -- before Google?

It's interesting to note that Google and the Open Handset Alliance are starting out by shipping the platform first, and shipping phones with that platform on it a year later. Andy Rubin mentioned that an SDK will be available in one week (Apple won't have an SDK until February), and that it will be shipped with the Apache v2 license. Starting with developers -- what a great way to compete with Apple. Someone asked if a manufacturer could create a "completely locked-down Android device," and Andy Rubin responded, sure, the Apache license lets you do whatever you want, but Eric Schmidt chimed in, why would you bother? The point is having access to the applications. As he said later, "This is fundamentally a developer platform announcement."

It's also interesting to remember that Apple was rumored to be considering a Sidekick-like model of application delivery -- that is, all apps would need be downloaded through something like iTunes, that Apple would control, rather than being installed by the user directly, as on Palm OS. Rubin, co-founder of Sidekick maker Danger and now leader of the Google effort, must be rooting for them to make that mistake. It certainly didn't seem to make developers excited about the Sidekick. Maybe this competitive pressure will spur Apple and AT&T to give that up, if they were considering it; here's hoping.

All in all, very interesting. It's remarkable to see Apple once again in the position of selling a whole-stack platform (software and hardware, at least -- network sold separately), competing with a broad coalition of commodity hardware companies using a common software platform. I think they'll repeat history -- they are already repeating history -- by not doing whatever they can to bring developers to their platform. I wonder if Google will teach them what they should have already learned from Microsoft."

Disclaimer: These are not my views ... but I agree completely with them. This article was written by Marc Hedlund and was originally posted <a href="http://radar.oreilly.com/archives/2007/11/what_does_googl.html">here</a> (11.05.07).]]>
   </content>
</entry>
<entry>
   <title>The Fourth Wall</title>
   <link rel="alternate" type="text/html" href="http://www.mediarevolutions.org/2007/11/the_fourth_wall.html" />
   <id>tag:www.mediarevolutions.org,2007://4.72</id>
   
   <published>2007-11-06T16:23:24Z</published>
   <updated>2007-11-06T16:38:48Z</updated>
   
   <summary>Bravo! Circoripopolo Goes Airtistique...</summary>
   <author>
      <name>Sean Zehnder</name>
      <uri>http://www.seanzehnder.com</uri>
   </author>
         <category term="Design" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://www.mediarevolutions.org/">
      <![CDATA[Bravo!

<a href="http://users.telenet.be/kixx/">Circoripopolo Goes Airtistique

<img alt="circoripopolo%20goes%20airtistique.png" src="http://www.mediarevolutions.org/images/circoripopolo%20goes%20airtistique.png" width="329" height="310" />
</a>]]>
      A few speculations on their technical approach: 

Since it&apos;s running in the Flash Player, I assume that they&apos;re using ExternalInterface to make Javascript calls which resize and reposition the browser.  Part of the beauty of what they&apos;ve done here, however, is the synchronization of their movements with the specific growing and shrinking of the browser.  This type of control could require some pretty sophisticated alpha curves for the particular parameters, or they might&apos;ve just done it by hand using brute force.

In either case, I really enjoy the way it makes you think about the browser window -- kinda arresting like a good play where the 4th wall is broken cleverly.
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